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Panxo

Features

Before You Begin

The Panxo adapter requires the Panxo RTD Module to be included in your Prebid.js build. The RTD module detects AI-referred traffic and enriches bid requests with classification signals that the adapter needs to participate in the auction.

Please register at app.panxo.com to obtain your siteId (for the RTD module) and propertyKey (for the bid adapter).

Important: Without the Panxo RTD module configured, the adapter will not participate in the auction.

Bid Params

Setup Example

Step 1: Build Prebid.js with required modules

Include both panxoRtdProvider and panxoBidAdapter in your Prebid.js build:

gulp build --modules=rtdModule,panxoRtdProvider,panxoBidAdapter,...

Or select both Panxo RTD Module and Panxo on the Prebid Download page.

Step 2: Configure RTD module and ad units

pbjs.setConfig({
    realTimeData: {
        auctionDelay: 300,
        dataProviders: [{
            name: 'panxo',
            waitForIt: true,
            params: {
                siteId: 'your-site-id'
            }
        }]
    }
});

var adUnits = [{
    code: 'banner-ad',
    mediaTypes: {
        banner: {
            sizes: [[300, 250], [728, 90]]
        }
    },
    bids: [{
        bidder: 'panxo',
        params: {
            propertyKey: 'your-property-key'
        }
    }]
}];

First Party Data

This adapter supports First Party Data via ortb2:

• ortb2.site.* (name, cat, content, keywords, etc.)
• ortb2.user.* (data, ext)

User Sync

Panxo supports pixel-based user sync:

pbjs.setConfig({
    userSync: {
        filterSettings: {
            pixel: {
                bidders: ['panxo'],
                filter: 'include'
            }
        }
    }
});

Additional Notes

• Net Revenue: Bids are returned as net revenue.
• TTL: 300 seconds (5 minutes)
• Currency: USD
• Safeframes: Supported
• Advertiser Domains: Available in bid responses at meta.advertiserDomains

"Send All Bids" Ad Server Keys

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